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Paper Publications
Balance cues of online-offline channel integration: Considering the moderating role of customer's showrooming motivation
Release time: 2022-06-18
Hits:
Journal:
Information & Management
Volume:
58
Issue:
8
Page Number:
1-13
Translation or Not:
no
Included Journals:
SCI
Pre One:
When cross-channel integration can benefit firm innovation and performance: the moderating role of e-commerce type
Next One:
When do IT capabilities create value for buyer performance? The moderating effect of social capital on supply chain information integration
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Doctoral degree
Li Yang
Recommended MA Supervisor
Hefei University of Technology
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